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Value Creation

Pricing, Positioning, and Owning Your Worth

Undercharging is never about the market — it is about your own belief in your value. This course transforms your relationship with pricing, positioning, and the deep inner work of truly owning your worth. From value mindset to premium pricing to proposal confidence.

MOMarques Ogden4 weeks4 modules
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What you'll learn

  • Build an unshakeable belief in the value you deliver
  • Price based on transformation delivered, not hours worked
  • Position yourself as the premium choice in your market
  • Communicate value with conviction in every client conversation
  • Create proposals and presentations that justify premium pricing
  • Build a reputation and referral engine that attracts premium clients

Curriculum

1.

Week 1: The Real Reason You\'re Undercharging

Week 1 of Pricing, Positioning, and Owning Your Worth

5 lessons
2.

Week 2: The Upmarket Decision

Week 2 of Pricing, Positioning, and Owning Your Worth

5 lessons
3.

Week 3: The Client Experience Difference

Week 3 of Pricing, Positioning, and Owning Your Worth

5 lessons
4.

Week 4: Building Your Membership Community

Week 4 of Pricing, Positioning, and Owning Your Worth

5 lessons