Marketing
Paid Traffic & Growth Marketing
Advertising should amplify what already works, not replace genuine connection. Master the art and science of paid traffic — from platform selection and audience targeting to ad creative, funnel architecture, landing page optimization, and analytics-driven continuous improvement.
MOMarques Ogden4 weeks5 modules
What you'll learn
- Apply the Rule of Amplification to scale what already works
- Select the right advertising platforms for your ideal client
- Create ad creative and copy that converts authentically
- Build marketing funnels that guide strangers to clients
- Read and act on the metrics that actually matter
- Implement A/B testing and continuous optimization systems
Curriculum
1.5 lessons
Week 1: The Rule of Amplification
Week 1 of Paid Traffic & Growth Marketing
2.5 lessons
Week 2: Building Your Paid Traffic Ecosystem
Week 2 of Paid Traffic & Growth Marketing
3.5 lessons
Week 3: Your 90-Day Paid Traffic Launch Plan
Week 3 of Paid Traffic & Growth Marketing
4.5 lessons
Week 4: Attribution
Week 4 of Paid Traffic & Growth Marketing
5.1 lessons
Week 5: Building a Culture of Continuous Improvement
Week 5 of Paid Traffic & Growth Marketing